Client: EQOM Group
Software & Hardware:
Spark AR
Adobe Photoshop
Cinema4D
Instagram
Features:
Interactive function with tap and other gestures
Head tracking
Inclusive, regardless of experience with AR
About Project
Here I created several AR filters for the Easytoys ((a subsidiary of EDC Wholesale, Europe's largest sexual wellness distributor) Instagram platform. The process for these filters involved a combination of Cinema4D to built and design the assets, Photoshop for my textures, Adobe Illustrator for text and graphics and of course the powerful Spark AR platform to built and execute the augmented reality.
The main objectives were
Increase engagement with users on the Instagram platform.
To promote and highlight the best sold products of the month.
To add to the social media package for the launch of a new hero campaign.
